FARID X FRANK & DOLL LOOKBOOK: The latest winter fashion from Gloucestershire

Gloucestershire is known for the beautiful countryside views and crisp winter walks, but now that’s about to change. New kids on the block, Frank & Doll are taking the high street by storm – with their new flagship boutique. This Cheltenham based brand has been a big hit online and with the opening of their new store, things just got a whole lot more fabulous in town.

Caring about clothes can sometimes be seen as frivolous and superficial. And yet, when it comes to other forms of self-expression, such as painting, writing or dancing, it’s readily accepted that the more you care, the more likely you are to fall into a path of personal exploration. Well, whether people like it or not, fashion and dressing up is one of the greatest ways to express yourself! We spent a day with independent, Cheltenham based, brand Frank & Doll at their new boutique – located on Cheltenham’s high street. Let’s just say, we had so much fun.

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I mean 🙌🏻👄 @zaralenajackson 🔥🔥

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Jam-packed with garments which will make people gasp when you step into the room, they are the current ‘it’ brand in Gloucestershire. Their repertoire is impressive, with the likes of chloé Lloyd, Gabby Allen and Tanya Bardo sporting their sexy and sassy outfits.

We wanted to showcase their clothes in all their glory and glam, so we created a video lookbook for you. If you want to get your hands on some of the fabulous pieces (Go treat yourself), head down to their super cute boutique at 38 High St, Cheltenham GL50 1EE.

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